Category: 9 Min Read
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Prime AI Size Finder vs. Body Scanning Tools for Accurate Clothing Size Recommendations in Fashion E-commerce
In fashion e-commerce, accurate sizing is not just a preference; it’s a necessity. Poor sizing is a major contributor to returns, costing retailers significant amounts, frustrating customers, and eroding trust. While body scanning technologies like 3DLOOK, TrueToForm, ZOZO, and WAIR initially seemed like the solution, their limitations, low adoption rates, intrusive processes, and high operational…
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AI Photoshoot: Dress Models in Flat Garments with Prime AI
In the world of online fashion, captivating product images can be the difference between a sale and a missed opportunity. Traditional photoshoots can be costly, time-consuming, and difficult to manage, especially for businesses that must keep up with the fast-paced nature of fashion. For large-scale retailers, fast fashion brands, and drop shippers, creating professional imagery…
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Shifting US Footwear Market: Trends & Opportunities 2024
The US footwear market, a cornerstone of the global fashion industry, is poised for significant transformation in 2024. With a projected revenue of USD 91.51 billion, the United States remains the largest revenue-generating footwear market worldwide. However, this lucrative landscape is not without its challenges, presenting both obstacles and opportunities for savvy brands.
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Visual Search: Game Changer for Second-hand Marketplaces
The second-hand marketplace has experienced significant growth in recent years, driven by increasing consumer interest in sustainability and the ethical sourcing of fashion. Platforms like Vinted have capitalised on this trend, allowing consumers to buy and sell pre-owned clothing. However, these marketplaces face unique challenges, particularly in search functionality.
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How Prime AI’s Customer-Focused AI Drives Efficiency and Growth
The Transformative Role of AI in Fashion E-Commerce The fashion e-commerce landscape is rapidly changing due to artificial intelligence (AI) and machine learning (ML) advancements. These technologies are reshaping online fashion retail, from personalised product recommendations to automated content generation.